Link to Toy Fair Mega Post  |  Link to Mattel Showroom EventLink to Mattel Official Press Images

litlgeeks would like to thank Mattel for having us down to their fantastic Collector event at Toy Fair 2017!  Mattel treated guests to great new toys from DC, Halo, Destiny, WWE, Hot Wheels, Minecraft and more of their brands.  We have been chomping at the bit to show you all of the fun stuff Mattel showed us at this event and at their Showroom event, so buckle up, we’ve got stuff to talk about!  

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DC Multiverse   Mattel’s offerings in the DC Action Figure line are fantastic, which is why we ran past all of the other booths to get to this first at the collector event.  Damien Wayne Batman, Batgirl, Batwoman, Two Face, an incredible and unexpected new addition to the Green Lantern Corps.  Expect all of these must-have figures in 2017.  Check out The Wonder Woman big bad while you are here!!  

DC Super Hero Girls The Super Hero Girls are in full swing and their toy line is ever growing.  This year we get more SHGs, different sizes, and playsets!! Stay tuned for our post on the Mattel showroom for some playset info and pictures.  DC SHG figures and toys go from $9.99 to $74.99.

Justice League Action  Have you been watching Justice League Action?  You should be!!  You should also keep eyes on shelves for these fantastic action figures and vehicles!  We get 4.5 inch figures, 12 inch figures, and vehicles.  $7.99 – $24.99.


Wonder Woman  Wonder Woman is well represented at Mattel, her forth coming movie will have some great dolls and role play items (not pictured), ranging from $9.99 to $29.99.

Teen Titans Go The Teen Titans Go lineup expands in 2017, Super Tooters, Mini Feagures, so much fun here! $2.99 and up!

Minecraft  Living in a house with a Minecraft fanatic is like little else.  The things they create and build in the game are so incredible and Mattel gives us these awesome tools to create in the real world!  Figures and playsets start at $12.99.

Destiny Destiny adds to it’s ever growing line of Mega Construx with figures, vehicles, 8.99 and up.   

Fast and Furious The Fast and the Furious in league with the people who make Hotwheels?  What more do you need?  Little cars for $3.99 and RC weapon firing ones for $59.99.

Halo Halo had one of the afternoon’s two big reaveals.  In addition to their already expansive figure, vehicle, and Mega Construx assortments, we get Jerome-092 and Artiox! $9.99 and up.

Hotwheels Hotwheels is celebrating Star Wars 40th with incredible new anniversary edition Star Wars wheels.  We also get Marvel, DC, and just some incredible pieces!   $3.99 and up.

WWE  WWE was the other huge reveal at this event.  Mattel showed off, in addition to a ton of great figures from the main line, Mutants, Zombies and more, a set of Target Exclusive WWE Superstars to make the mouth water!  They start at $14.99 and you can get an amazing wrestling ring for under $100!

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